Welcome to My Blog...

where I will promote the karat gold and sterling silver genuine gem stone jewelry that I lovingly design and fashion as well as muse over the daily doings of my American family struggling to keep our heads above water in 2010.

Tuesday, September 29, 2009

Keeping It Simple...


I have done quite a few jewelry listings today on Etsy - will do vintage linens tonight on eBay. As I expand my internet horizons trying to expand my online jewelry business I keep trying to figure out the right formula for success.

Now - I understand the jewelry market is saturated and has been for quite some time - but do you know exactly what it is that the consumer is looking for? I don't know that I believe it is totally price driven...so what is it?

Well - until I have answers, I have decided to keep it simple. Same quality materials in sterling silver and solid golds, same genuine semi-precious and precious gemstones but the designs are less complex.

Today I made a simple Sterling Silver necklace of faceted 8-9mm Tourmaline rondels. 17.5 inches, with 7 wired muli-colored tourmaline pendants. I missed the afternoon sun, so the color is not that great. What's the price you ask? $29.99 in my Etsy store.


Maybe I'll make a pair of matching earrings...
And seriously folks - would love your comments - don't be shy now.
Peace Out

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Let's have an Open Conversation...

What can I do to help you today?
What can I learn from You today?

If you are an online seller you know that the competition is really tough. I design and craft jewelry for all occasions - so what makes me stand out in the crowd?
Is it my one of a kind designs?
Is it my quality metals, gemstones and attention to detail?
Is it my Brand? Pictures? Creativity?

I strive every day to try something new, to incorporate fresh ideas, to inspire new sales, to reach more of you.

Let's share together...Let's see where this goes!